Most builders hire on gut feeling. stop!
Most builders hire based on gut feel. They're overwhelmed, so they post a job ad for whatever seems most urgent. Six months later, the hire didn't work out and they're back to doing everything themselves.
There's a better way. It takes 30 minutes, a sheet of paper, and total honesty.
The 4-Quadrant Exercise
Draw a 2x2 grid. Label the quadrants:
Things I'm great at AND love doing
Things I'm great at but DON'T love
Things I'm NOT great at but still do
Things I hate AND I'm bad at
Now write down everything you do in a typical week. Be specific: "Review invoices," "Meet with clients," "Schedule subs," "Do takeoffs," "Post on Instagram."
Put each one in the right quadrant.
What This Tells You
Quadrant 1 — Keep doing these. This is your zone of genius. It's why your clients love you.
Quadrant 2 — Delegate these first. You're good at them, so you can train someone. These are your first hire's job description.
Quadrant 3 — Outsource or automate. Bookkeeping, social media, permit applications. There's someone who specializes in each.
Quadrant 4 — Stop doing these immediately. If it's in Q4, either delegate it, automate it, or just stop.
The Real Insight
Most builders spend 60% of their week in Quadrants 2, 3, and 4. That means only 40% of your time goes toward the work that actually grows the business.
One hire that takes over your Q2 tasks frees up 15+ hours a week. That's an extra day and a half to sell, build relationships, and plan your next build.
Want to walk through this exercise together? Book a free discovery call.
